By Richard Martorello, SMC Member

A recent article in Baseline Magazine revealed a Microsoft survey of more than 5,000 people saying we are not dealing very well with reality.  To clarify, the reality of what is posted online.

It may not be pretty but our online reputation precedes us.  We post online.  Our friends post online.  What is the connection?  The connection is social media pages.

What is posted on social media pages can impact our personal image and professional career.

“Your online reputation is shaped by your interactions in the online world and spans the disparate and varied data about you, whether created and posted by you or others,” says Brendon Lynch, chief privacy officer at Microsoft.  “This information can have a lasting presence online, and can affect your life in many ways — from maintaining friendships to helping you keep or land a new job.”

Below are some of the Microsoft survey results reported.

  1. 55% of adult respondents say their online reputation concerns them.
  2. 49% of respondents do not use social media sites’ privacy settings.
  3. 44% surveyed have said they actively thought about their online activities and the long-term consequences.
  4. 37% of respondents have rarely or never used a search engine to find out how their name is trending.
  5. 17% of respondents revealed sharing private information online unintentionally.

It may not be directly stated by the the survey, but one should think about what is posted online.  If your posting is meant to be private, please make sure your social media application’s privacy settings are properly set.  If you are uncertain, review the application’s online help

Dennis McCafferty, the article’s author, writes “Ultimately, though, your chances for success depend on getting proactive.”

Learn more about how social media may work for you at Merced College and its new Social Media Club.

– “Your Online History Jeopardizes Your Career”, Dennis McCafferty, Baseline Magazine,

The views and opinions expressed here are not those of Merced College